flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Omnichannel Marketing Course teaches you how to create a unified campaign strategy, tailor messages for search, social media, email, website, and shops, and organise timelines, budgets, and responsibilities. You will learn to chart customer journeys, link data from CRM, POS, and analytics tools, create personalised experiences and loyalty programmes, and monitor KPIs using straightforward dashboards to ensure all channels collaborate to boost sales and encourage repeat business.
Elevify advantages
Develop skills
- Omnichannel KPI design: select and monitor the 5–8 key metrics that truly drive revenue.
- Customer journey mapping: construct 4–6 stage pathways that synchronise channels and communications.
- Data integration & CRM: link POS, web, and loyalty data for effective personalisation.
- Campaign execution: roll out integrated search, social, email, and in-store activities swiftly.
- Optimisation & attribution: conduct A/B tests and use appropriate multi-touch models.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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