flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Emotional Marketing Course teaches you how to understand buyers of eco-conscious home products, map their values, and connect with genuine emotional drivers such as family safety and climate worries. You will learn to create straightforward emotional strategies, develop captivating stories, select effective channels, and assess impact using practical tools to produce ethical campaigns that convert well, foster loyalty, and encourage repeat buys.
Elevify advantages
Develop skills
- Emotional audience insights: decode eco-buyers’ triggers in days, not weeks.
- Emotional positioning: pick, test, and validate winning brand feelings fast.
- Story-driven campaigns: craft eco brand stories that convert across channels.
- Emotional funnel design: map, sequence, and optimise 6–12 month journeys.
- Risk-smart execution: scale emotional campaigns without greenwashing or backlash.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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