flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Lead Generation Campaign Course teaches you how to define ICPs and buyer personas, create attractive lead magnets, and develop practical funnel models linked to specific goals and KPIs. You will learn to choose and manage channels such as LinkedIn, Google, email, and content, improve landing pages and forms to capture quality leads, and monitor results using real-world reporting, testing, and budget advice for quick and assured decisions.
Elevify advantages
Develop skills
- B2B SaaS ICP design: define buyer personas that convert quickly.
- Offer and lead magnet creation: build high-intent SaaS offers that attract demos.
- Multi-channel lead generation: launch LinkedIn, Google, and email campaigns that integrate well.
- Funnel and KPI modelling: predict MQLs, CPL, and pipeline using initial data.
- Lead capture optimisation: create forms, scoring, and routing that sales teams appreciate.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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