flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Consumer Insights Course equips you with practical tools to grasp Brazilian young adults and the healthy-snack market. You will learn to apply social listening, secondary research, and digital behaviour data, then craft effective qualitative and quantitative studies. Transform findings into straightforward insight briefs, validate concepts through affordable pilots, monitor KPIs, and develop insight-based strategies that boost performance and expansion.
Elevify advantages
Develop skills
- Decode Brazilian young adult snack trends for precise market targeting.
- Conduct quick social listening in Portuguese to reveal genuine consumer motivations.
- Design efficient surveys, interviews, and A/B tests suited to Brazil.
- Convert complex data into clear insight briefs that inform marketing choices.
- Create insight-driven action plans with KPIs that measure from awareness to retention.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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