flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Brand Marketing Course provides a straightforward, hands-on approach to developing brand positioning, messaging, and campaigns that deliver real growth. You'll discover how to organise combined paid, owned, and earned channels, design effective customer journeys, and implement tracking, attribution, and reporting. You'll receive practical playbooks, templates, and schedules to roll out assured, rule-following campaigns more quickly and fine-tune outcomes accurately.
Elevify advantages
Develop skills
- Integrated channel strategy: organise paid, owned, earned for rapid brand expansion.
- Brand positioning & messaging: develop rule-compliant, high-impact skincare messaging.
- Measurement & attribution: analyse data, adjust budgets, and expand successes swiftly.
- Customer journey design: outline 4 stages linking to resources, calls to action, and targeting methods.
- Conversion optimization: improve user experience, processes, and offers to increase direct-to-consumer earnings.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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