web strategy training
Gain mastery in web strategy tailored for B2B SaaS companies. Conduct site audits, define 3-year KPIs, analyse competitors, and develop a roadmap covering SEO, CRO, content, and lead generation. This aligns marketing, sales, and product teams to achieve consistent pipeline growth and reliable results.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This course teaches you to create a solid 3-year plan that makes your website a steady growth driver. You will learn to establish practical KPIs, review your online setup, compare with rivals, and focus on key actions in SEO, content, UX, CRO, and automation. Get useful tools, management approaches, and tracking methods to use right away, even on a tight budget.
Elevify advantages
Develop skills
- Develop web strategy roadmaps: create a 3-year phased growth plan for B2B SaaS quickly.
- Optimise conversions: review user flows, remove obstacles, and improve lead quality fast.
- Design KPIs and dashboards: set guiding metrics and establish regular reporting.
- Build SEO and content foundations: organise site structure, topic clusters for growing traffic.
- Foster team alignment: unite marketing, sales, and product on web objectives.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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