Web 2.0 & Social Media Course
Master Web 2.0 and social media strategies tailored for sustainable fashion marketing. Gain skills in channel mapping, audience segmentation, content planning with hero-hub-hygiene-UGC approaches, crisis management playbooks, and community moderation to enhance brand visibility, user interaction, and revenue on platforms like TikTok, Instagram, Facebook, LinkedIn, and websites. This practical course equips you with actionable tools for immediate application in building loyal communities and driving business growth.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This course teaches you to create a robust online presence for sustainable fashion on websites, blogs, Instagram, TikTok, Facebook, and LinkedIn. You will learn audience segmentation, SMART goal setting, platform-tailored content creation, community guidelines, crisis handling, and KPI tracking to boost reputation, engagement, and sales effectively.
Elevify advantages
Develop skills
- Social media channel mapping: design impactful strategies for TikTok, Instagram, Facebook, and LinkedIn.
- Audience segmentation: create SMART goals based on segments to quickly boost social media returns.
- Content strategy: develop plans for hero, hub, hygiene, and user-generated content in sustainable fashion.
- Crisis playbooks: manage complaints, reviews, and delivery problems using ready scripts.
- Community management: enforce tone, rules, and UGC policies for vibrant, secure channels.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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