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Social Media Marketing & Digital Strategy Course

Social Media Marketing & Digital Strategy Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This Social Media Marketing and Digital Strategy Course equips you with a hands-on, step-by-step approach to planning effective campaigns, segmenting audiences accurately, and selecting optimal platforms for every stage of the sales funnel. You will master designing compelling creatives that convert, blending paid and organic strategies seamlessly, monitoring KPIs through intuitive dashboards, and refining budgets via experiments, attribution models, and omnichannel data for sustainable, profitable business growth.

Elevify advantages

Develop skills

  • Paid social optimisation: conduct A/B tests, adjust bids, and boost ROI quickly.
  • Audience strategy: create high-intent segments and retargeting that drives conversions.
  • KPI-driven reporting: build dashboards, OKRs, and ROAS-focused tracking.
  • Creative campaign design: develop content, CTAs, and briefs that boost sales.
  • Cross-channel integration: link social, email, and in-store efforts for full-funnel growth.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be selected.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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