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Social Media as a Business Driver Course

Social Media as a Business Driver Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This course teaches how to leverage social media platforms such as LinkedIn, Instagram, and X to create consistent lead generation and revenue streams for businesses. Participants will master B2B audience research techniques, develop tailored strategies for specific networks, design 4-week content and lead generation calendars, conduct effective paid social experiments on a $2,000 budget, and build KPI dashboards that directly link campaigns to sales pipeline, team alignment, and tangible return on investment in straightforward, practical ways.

Elevify advantages

Develop skills

  • B2B social channel strategy: select top networks and adapt content quickly.
  • Lead generation content sprints: create 4-week plans turning posts into demos.
  • Paid social testing: conduct $2K monthly trials to cut costs and increase trials.
  • Revenue-focused KPIs: connect social metrics to pipeline, leads, and sales wins.
  • Sales-aligned social operations: qualify leads, sharpen messaging, boost conversions.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be selected.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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