Snapchat Course
This comprehensive Snapchat Course equips digital marketers with essential skills to excel in Snapchat advertising. Delve into AR Lens strategies, diverse ad formats, targeted audience reach especially for Gen Z in Southeast Asia, performance optimisation techniques, and robust tracking methods to boost ROAS and convert engaging vertical video campaigns into tangible business growth and revenue.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
Gain practical skills in this Snapchat Course to plan, launch, and optimise high-impact campaigns using core platform features, AR Lenses, and ad types such as Snap Ads, Story Ads, and Dynamic Ads. Master audience research for Southeast Asia markets, precise targeting setups, creative development in Lens Studio, KPI tracking with attribution, and budget optimisation through structured testing and reporting for real results.
Elevify advantages
Develop skills
- Snapchat ad strategy: craft full-funnel campaigns that deliver quick conversions.
- AR Lens creation: develop interactive try-on experiences with Lens Studio.
- Creative optimisation: run A/B tests on snaps, improve CTAs, and expand top-performing ads.
- Audience targeting: connect with Gen Z in SEA using geo, interests, and lookalike audiences.
- Performance tracking: define KPIs, implement pixels and UTMs, and deliver clear ROAS reports.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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