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Search Marketing Specialist Course

Search Marketing Specialist Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This Search Marketing Specialist Course equips you to boost sales of eco-friendly home products to Spanish-speaking customers using targeted SEO and SEM. You will learn to establish business objectives, conduct Spanish keyword research, organise multilingual websites, and implement technical tracking. Additionally, master creating effective Google Ads campaigns, refining landing pages, and applying data-informed testing and reporting to enhance conversions and optimise returns on your advertising spend.

Elevify advantages

Develop skills

  • Market and audience analysis: set goals and buyer intent for eco home products.
  • Spanish keyword research: identify high-intent local search terms that convert quickly.
  • SEO foundations: optimise structure, on-page content, and Core Web Vitals effectively.
  • Google Ads setup: create efficient high-ROI campaigns with focused themes and smart bidding.
  • Data-driven optimisation: monitor KPIs, run A/B tests, and scale successful SEO and SEM strategies.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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