Practical Digital Marketing Course
This hands-on course provides a straightforward, step-by-step approach to studying your market, identifying audiences with strong buying interest, and transforming those findings into clear targets, performance indicators, and achievable goals. You'll discover how to improve websites and landing pages, create successful organic and paid promotions, install proper tracking using GA4, and implement a basic improvement process that boosts sales and earnings in just three months.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This hands-on course provides a straightforward, step-by-step approach to studying your market, identifying audiences with strong buying interest, and transforming those findings into clear targets, performance indicators, and achievable goals. You'll discover how to improve websites and landing pages, create successful organic and paid promotions, install proper tracking using GA4, and implement a basic improvement process that boosts sales and earnings in just three months.
Elevify advantages
Develop skills
- Researching audiences using data: quickly group eco-aware buyers in the US.
- Creating landing pages that convert well: user experience, writing, and testing for better results in a simple guide.
- Efficient strategy for paid advertisements: setting up sales funnels, intelligent bidding, and accurate targeting.
- Tools for organic expansion: search engine optimisation, content, email, and social media for brands selling green products.
- Expertise in analytics and performance measures: GA4, return on ad spend, cost per acquisition, and quick improvement cycles.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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