Digital Media Marketing Course
This course equips learners with practical skills in digital media marketing, focusing on campaign planning, audience targeting, KPI setting, audits, and optimization for eco-friendly products.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Digital Media Marketing Course provides a straightforward, hands-on guide to planning, running, and improving effective campaigns. You'll learn to check websites and channels, identify audiences for eco-friendly home goods, set clear goals and KPIs, develop combined content strategies, craft cost-effective paid media plans on practical budgets, and apply analytics, testing, and reports to achieve ongoing, trackable progress.
Elevify advantages
Develop skills
- Build paid media plans: distribute $5K across search, social, and remarketing quickly.
- Define digital audiences: develop data-supported personas and eco-consumer groups.
- Set precise KPIs: connect business aims to traffic, ROAS, and retention goals.
- Conduct thorough audits: identify SEO, UX, and ad performance issues using professional checklists.
- Optimise through testing: leverage GA4 data and A/B tests to improve CTR and conversion rates.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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