Digital Media Management Course
This course equips learners with practical skills to manage and optimize digital media campaigns across major platforms, focusing on audience targeting, budgeting, testing, and performance tracking for scalable results.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Digital Media Management Course provides a straightforward, hands-on approach to planning, starting, and improving campaigns on main platforms. You will learn to identify audiences and personas, match goals, set up budgets and bids, arrange assets, and carry out A/B tests. Create dashboards, monitor KPIs, and follow a monthly optimisation routine to make every campaign more effective, money-making, and simple to expand.
Elevify advantages
Develop skills
- Build data-driven media dashboards: track KPIs, ROAS, and CAC with assurance.
- Design high-impact campaigns: align goals, audiences, and messaging quickly.
- Plan and allocate media budgets: optimise spend across Meta, TikTok, and Google.
- Run monthly optimisations: test creatives, audiences, and funnels for fast results.
- Profile digital audiences: segment buyers and map behaviour for accurate targeting.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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