Digital Marketing Management Course
This course equips you with essential management skills for leading digital marketing teams, focusing on agile workflows, data-driven strategies, and eco-brand positioning to drive profitable growth for U.S.-based sustainable brands.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
Acquire practical, management-level skills to lead a lean, high-performing team, from setting clear objectives and KPIs to building efficient workflows, role clarity, and cross-functional collaboration. Learn tools, reporting, experimentation, and channel playbooks tailored to eco-focused U.S. brands, plus frameworks for reviews, prioritisation, and conflict resolution so your campaigns scale smoothly and profitably.
Elevify advantages
Develop skills
- Agile digital workflows: run small marketing teams with clear SOPs and tools.
- Data-driven strategy: set SMART goals, KPIs, and lean analytics for growth.
- Performance channels: execute SEO, paid search, paid social, content, and email.
- Experimentation & CRO: launch fast A/B tests and optimise product pages.
- Eco-brand positioning: market sustainable home products within U.S. regulations.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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