Digital Consumer Behavior Course
Master digital consumer behaviour to improve ecommerce results. Gain skills in CRO, UX, analytics, attribution, and retention to refine sales funnels, cut cart abandonment, and convert home and lifestyle buyers into loyal, valuable customers. This course equips you with tools to analyse online shopping patterns, optimise user experiences, and drive sustainable revenue growth through data-driven decisions.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Digital Consumer Behaviour Course provides hands-on skills to grasp, monitor, and shape online buyers' actions. Explore decision models, browsing patterns, and buying intentions for home and lifestyle items. Excel in behavioural analytics, customer journey mapping, conversion rate optimisation, checkout user experience, retention methods, and channel attribution. Convert data into straightforward insights, dashboards, and strategies that increase sales and lasting income.
Elevify advantages
Develop skills
- Conversion optimisation: design quick, convincing product and checkout pages.
- Behavioural analytics: map user journeys using GA4, heatmaps, and cohorts.
- Traffic and attribution: manage paid, organic, and email with proper ROI tracking.
- Retention strategy: create reviews, loyalty, and lifecycle campaigns to encourage repeat buys.
- Data storytelling: transform ecommerce metrics into clear, actionable insights.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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