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Digital Marketing Technology Course

Digital Marketing Technology Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This short course teaches you how to set clear 3-month goals, profile audiences using practical research tools, and map effective online journeys from first contact to repeat buying. You will choose and link essential platforms, set up proper tracking, and create compliant measurement plans while carrying out focused tests that enhance performance, manage costs, and enable confident, data-based decisions.

Elevify advantages

Develop skills

  • Audience personas: Quickly build data-supported profiles of eco-conscious shoppers.
  • 3-month funnels: Map customer journeys, touchpoints, and small conversions that lead to sales.
  • Martech stack: Link CRM, pixels, email, and analytics using no-code tools.
  • Tracking & KPIs: Set up UTMs, dashboards, and key e-commerce metrics.
  • Testing roadmap: Start quick A/B tests and improvements using ICE or RICE.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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