Paid Social Media Advertising Course
This course provides a comprehensive guide to mastering paid social media advertising on Meta and TikTok, focusing on subscription fitness apps. Learn to create effective campaigns that convert free trials into paying subscribers through targeted strategies, budgeting, and optimization techniques.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Paid Social Media Advertising Course teaches you how to plan, launch, and scale profitable campaigns for subscription fitness apps using Meta and TikTok. You will learn campaign structure, audience research, retargeting funnels, creative strategy, budgeting, forecasting, and optimisation. Get practical templates, clear KPIs, and a step-by-step system to turn free trials into paying subscribers on a limited budget.
Elevify advantages
Develop skills
- Precision audience targeting: build, model, and scale high-intent paid social segments.
- Fast funnel strategy: design lean trial-to-paid journeys for subscription apps.
- Smart budget and bidding: allocate $1.5K, set bids, and forecast CAC with confidence.
- High-converting creatives: craft hooks, copy, and formats that drive free trial signups.
- Data-driven optimisation: test, report, and automate rules to scale winning campaigns.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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