Email Marketing Strategies Course
This course equips you with practical skills to enhance email marketing campaigns, focusing on segmentation, lifecycle automation, personalization, and optimization for better sales and compliance.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Email Marketing Strategies Course provides a quick, hands-on way to improve your campaigns. You will learn to create smart customer groups, set up customer lifecycle emails, and apply RFM scoring, personal touches, and product suggestions to increase sales. Gain expertise in data systems, following rules, ensuring emails reach inboxes, and testing to set proper goals, improve outcomes, and grow a dependable, money-making email setup.
Elevify advantages
Develop skills
- Ecommerce email strategy: swiftly check, compare, and match with business aims.
- Segmentation mastery: create valuable customer groups using behaviour and RFM data.
- Lifecycle journeys: set up welcome, after-buy, and re-engage email series that lead to sales.
- Testing & optimization: conduct thorough A/B tests and quickly expand successful email designs.
- Deliverability & compliance: safeguard sender standing and follow email rules.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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