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app marketing course

app marketing course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This App Marketing Course teaches you how to define clear user personas, create a solid value proposition, and establish precise goals using appropriate metrics. You will learn practical strategies for App Store Optimisation, organic growth, and effective paid campaigns, along with onboarding and retention processes that increase lifetime value while managing customer acquisition costs. Develop a targeted 3–6 month plan featuring affordable experiments and straightforward reporting that you can implement right away.

Elevify advantages

Develop skills

  • Persona-driven app positioning: transform user insights into precise market fit.
  • App growth metrics mastery: define DAU, LTV, CAC and establish successful OKRs quickly.
  • Organic app growth tactics: implement ASO, content, referrals and partnerships.
  • Paid acquisition sprints: test creatives, audiences and channels for ROAS.
  • Retention journey design: create onboarding, 7-day flows and lifecycle messaging.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be selected.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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