Argumentation & Persuasion Course
This course develops essential skills for effective internal communication and persuasion, focusing on ethical techniques, AI integration, and evidence-based messaging to build trust and manage organizational updates.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Argumentation & Persuasion Course equips you with practical tools to organise internal rollouts, set up feedback systems, and draft straightforward announcements that tackle difficult queries. You will learn ethical persuasion techniques, argument mapping, and how to use evidence effectively, along with AI awareness, risk protections, and key points for leaders, enabling you to foster trust, manage doubts, and steer important updates with assurance and openness.
Elevify advantages
Develop skills
- Map arguments clearly: turn complex ideas into sharp, persuasive structures.
- Write ethical messages: balance influence, transparency, and employee trust.
- Use AI tools wisely: leverage summaries and replies while spotting bias.
- Turn evidence into impact: convert data and reports into convincing claims.
- Plan internal launches: craft emails, FAQs, and talking points that win buy-in.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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