Communication Plan Training
Master building effective communication plans for B2B SaaS project management tools. Learn to define precise buyer personas, create compelling positioning and messages, orchestrate multi-channel phased rollouts, align cross-functional teams, address key concerns like AI and data privacy, and use KPIs, dashboards, and feedback loops to optimise strategies, drive user adoption, improve retention, and deliver strong business results.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This hands-on course teaches you to create a targeted communication plan for rolling out B2B project management SaaS in the United States. You will define buyer personas, develop clear positioning, set measurable goals, design channel strategies, plan phased launches, align teams, tackle AI and data issues, and leverage analytics and feedback to improve messaging, boost adoption, and ensure ongoing product success.
Elevify advantages
Develop skills
- Develop persona-based planning skills to identify B2B SaaS audiences and create detailed buyer personas.
- Master strategic messaging by crafting clear positioning, key messages, and supporting proof points efficiently.
- Learn channel orchestration to design phased plans for email, web, in-app, and social media rollouts.
- Gain expertise in measurement and optimisation by setting KPIs, analysing dashboards, and adjusting tactics swiftly.
- Build cross-functional alignment skills through RACI mapping, launch risk reduction, and stakeholder engagement.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course