Advertising Techniques Course
This course equips you with modern advertising strategies to refine brand positioning, create compelling copy, and produce effective POS displays and social ads that drive sales. It features practical tools, real examples, and fast testing techniques tailored for beverage campaigns, helping you communicate confidently and achieve results.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
Gain hands-on skills to analyse young adult drinkers, review rival brands, and craft clear value propositions. Develop emotional messaging, sharp headlines, and powerful POS materials, adapting them for social media. Use practical exercises, checklists, and quick A/B tests to build strong communication abilities for today's drink marketing.
Elevify advantages
Develop skills
- Audience analysis: swiftly understand young adults' drink preferences.
- Persuasive writing: transform product details into impactful statements.
- POS copy creation: develop short 30-word prompts for quick store buys.
- Social media captions: craft concise, attention-grabbing posts with clear calls to action.
- Quick A/B testing: test headlines and CTAs using simple, affordable methods.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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