Competitive Strategy Course
The Competitive Strategy Course provides you with a practical toolkit to succeed in fast-paced markets, focusing on eco-friendly home products. You will learn to segment customers, select appropriate arenas, create defensible differentiators, analyse competitors, and develop a clear 18–24 month roadmap featuring measurable initiatives, risk management, and performance metrics that promote sustainable growth and profitability.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Competitive Strategy Course provides you with a practical toolkit to succeed in fast-paced markets, focusing on eco-friendly home products. You will learn to segment customers, select appropriate arenas, create defensible differentiators, analyse competitors, and develop a clear 18–24 month roadmap featuring measurable initiatives, risk management, and performance metrics that promote sustainable growth and profitability.
Elevify advantages
Develop skills
- Design defensible differentiators: transform unique strengths into evidence-based offers.
- Analyse markets quickly: assess eco niches, map competitors, and identify profitable channels.
- Segment customers effectively: rank arenas, select winning SKUs, and allocate resources wisely.
- Build a 24-month strategy roadmap: prioritise initiatives, budgets, and responsibilities.
- Manage strategic risk: monitor KPIs, strengthen advantages, and steer clear of greenwashing pitfalls.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF