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Services Marketing Course

Services Marketing Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This Services Marketing Course shows you how to define and package digital counseling offers, profile target segments, and craft a compelling value proposition that builds trust and reduces risk. Learn to design pricing, sign-up flows, and service experiences, select effective promotion channels, use social proof, and apply retention, referral, and measurement frameworks to drive sustainable growth.

Elevify advantages

Develop skills

  • Service positioning: define clear digital counseling offers that convert.
  • Targeted value props: craft segment-specific messages that overcome stigma.
  • Trust-building promotion: design guarantees, social proof, and compliant messaging.
  • Retention playbooks: build onboarding, re-engagement, and referral workflows fast.
  • Pricing and access: set tiers, trials, and channels that reduce friction and churn.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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