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Go-To-Market Strategy Course

Go-To-Market Strategy Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This Go-to-market Strategy Course shows you how to define a sharp value proposition, segment US SMB e-commerce customers, and size your market with credible data. Learn to design pricing and packaging for subscription SaaS, pick effective acquisition channels and partnerships, plan a 90-day launch with clear KPIs, manage risk and compliance for AI assistants, and build a practical roadmap that supports sustainable growth.

Elevify advantages

Develop skills

  • GTM market sizing: nail TAM/SAM/SOM and sharp SMB e-commerce segmentation.
  • SaaS pricing: design tiers, models, and discounts that boost recurring revenue.
  • Value prop & positioning: turn AI features into clear, conversion-ready messages.
  • Channel strategy: pick and optimize high-ROI acquisition and partner plays fast.
  • Launch analytics: set KPIs, track funnels, and iterate GTM in the first 90 days.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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Course in PDF