from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Marketing Strategist Course gives you a clear, practical system to size U.S. B2B SaaS verticals, choose high-potential segments, and craft sharp positioning that wins competitive deals. Learn to design go-to-market plans, build effective channel playbooks, and track CAC, LTV, NRR, pipeline velocity, and brand impact, then turn it all into a focused 12-month roadmap with realistic budgets, hiring plans, and risk controls.
Elevify advantages
Develop skills
- Go-to-market strategy design: build focused, segment-driven launch plans fast.
- Vertical and TAM analysis: size U.S. B2B SaaS markets with real data sources.
- Competitive positioning: craft sharp, defensible B2B SaaS value propositions.
- Performance metrics mastery: track CAC, LTV, ARR, churn, and NRR for growth.
- 12-month GTM roadmap: prioritize channels, budget, and hires for rapid impact.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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