from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course provides practical tools to examine markets for long-term illnesses in America and other places, evaluate rivals, and establish strong positioning. You will learn to create income projections, define clear business targets and performance measures, and plan strategies for payers, pricing, and promotions. Acquire skills ready for work to improve access, manage budgets well, and back decisions based on facts in your group.
Elevify advantages
Develop skills
- Pharma market analysis: size, competition, and trends for chronic therapies.
- Strategic positioning: SWOT, PESTEL, and clear product value statements.
- Payer and pricing strategy: access tactics, HEOR, and contract negotiation.
- Revenue and KPI modeling: build forecasts, SMART goals, and monitor impact.
- Go-to-market planning: targeted promotion, sales deployment, and compliance.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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