Hotel Marketing Course
This course equips you with essential strategies to boost hotel occupancy and revenue through targeted marketing techniques, including data analysis, guest segmentation, digital promotion, and performance tracking.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Hotel Marketing Course teaches you how to draw in more paying guests, increase direct reservations, and occupy rooms during quiet times. You will learn about demand checking, grouping guests, special deals full of value, search engine optimisation, paid adverts, online travel agents, email outreach, social media, and ways to turn visitors into bookers. Create tracking boards, follow key measures like average daily rate and revenue per available room, and apply data analysis, experiments, and responses to improve your efforts fast and well.
Elevify advantages
Develop skills
- Hotel data checking: follow revenue per available room, average daily rate, and campaigns for fast results.
- Grouping guests: create profiles and paths that increase direct reservations.
- Strong offers: plan seasonal bundles, extras, and ways to sell more.
- Mastery of digital ways: improve search engine optimisation, online travel agents, email, and social media for reservations.
- Quiet season campaigns: arrange budgets, trials, and schedules to fill empty rooms.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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