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In-Store Activation Course

In-Store Activation Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This course teaches how to establish clear objectives, create shopper profiles, and convert insights into effective in-store strategies. You will learn to design visual merchandising, manage budgets wisely, and handle vendors effectively. Additionally, gain expertise in mapping customer journeys, running test pilots, and monitoring KPIs to ensure activations are measurable, scalable, and sales-driven.

Elevify advantages

Develop skills

  • ROI-focused activation planning: select high-impact in-store activities swiftly.
  • Shopper journey mapping: create snack aisle interactions that drive quick conversions.
  • Visual merchandising for snacks: design planograms, endcaps, and secondary displays.
  • In-store sampling expertise: manage layout, staff, and track conversions rapidly.
  • Retail KPI monitoring: establish KPIs, run pilots, and refine activations using data.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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