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Category Management Course

Category Management Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Category Management Course provides a straightforward, step-by-step method for developing a successful category, illustrated with breakfast cereals as a practical case. Discover how to convert customer insights into better product selections, create efficient pricing structures, organise focused promotions, and develop implementation plans for shops that include performance measures, risk management, and useful tools applicable right away in your outlets.

Elevify advantages

Develop skills

  • Shopper insight mapping: transform data from cereal buyers into practical shop decisions.
  • Assortment optimization: construct, review gaps, and streamline product variants for your outlets.
  • Pricing and price ladders: quickly set up intelligent price options for own brands and others.
  • Promotion planning: develop one-month promotion strategies that increase sales without harming profits.
  • KPI tracking and risk control: oversee category performance and avoid issues with stock or profit losses.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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