STMG Course (Management and Technical Sciences)
The STMG Course in Management and Technical Sciences teaches youth retail strategies, including customer insights for ages 15-25, efficient market research methods, targeted marketing campaigns with KPIs, and fundamental store operations. Ideal for boosting performance in modern management and administration positions in small retail settings.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The STMG Course in Management and Technical Sciences equips you with practical skills to analyze 15-25-year-old customers, segment young audiences, and create targeted marketing strategies. You will master quick surveys, customer personas, competitor analysis, and basic social media plus in-store campaigns. Additionally, enhance store efficiency through defined roles, essential KPIs, affordable digital solutions, and straightforward reporting for smarter choices.
Elevify advantages
Develop skills
- Gain youth customer insights by segmenting 15-25-year-olds for practical decisions.
- Conduct fast market research using short surveys, interviews, and social media listening.
- Develop lean marketing by planning focused youth campaigns with defined KPIs.
- Master retail basics to optimize shifts, inventory, and checkouts in small stores.
- Map local markets by benchmarking competitors and defining unique value propositions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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