Business Administration and Marketing Course
This Business Administration and Marketing Course builds key management skills for growing eco-friendly local businesses. Participants learn to identify target customers, craft compelling value propositions, execute effective sales and marketing campaigns, monitor performance with KPIs, control costs, manage finances, and follow a structured roadmap to increase revenue confidently and sustainably.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain essential skills in business administration and marketing to rapidly expand a local eco-friendly product business. Cover defining target customers, building value propositions, creating sales and marketing strategies, handling e-commerce and social media, tracking KPIs via dashboards, ensuring financial health, setting pricing, controlling costs, managing inventory and staffing, and developing a 3-month action plan for revenue growth.
Elevify advantages
Develop skills
- Define target customer segments and create strong value propositions.
- Develop sales strategies for B2B, retail, and social media campaigns.
- Use data-driven methods with KPIs and A/B testing for marketing.
- Manage finances by reading statements, planning cash flow, and margins.
- Align operations including inventory, staffing, and delivery with promotions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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