Product-Led Growth Course
This course provides a practical guide to implementing Product-Led Growth strategies in B2B SaaS, focusing on enhancing user activation, retention, and revenue through product design and experimentation.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Product-led Growth Course gives you a focused, practical playbook to boost activation, retention, and expansion in B2B SaaS. Learn to define meaningful activation events, craft onboarding flows, design viral loops, and optimize trials, pricing, and upgrade prompts. You also build skills in experimentation, analytics, and cross-functional execution so your product reliably drives acquisition and revenue.
Elevify advantages
Develop skills
- Design viral product loops: build in-app invites, sharing, and collaboration.
- Craft high-retention UX: onboarding flows, habit loops, and lifecycle nudges.
- Optimize monetization: pricing levers, upgrade prompts, and trial conversion.
- Run PLG experiments: prioritize tests, define metrics, and read dashboards.
- Map PLG funnels: activation, retention, and expansion for B2B SaaS products.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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