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Principles of Marketing Course
Open up the important parts of marketing with our The Main Ideas Behind Marketing Course, made for people who really want to do well. Dig deep into setting goals and checking how things are going, knowing your KPIs and what you want to get out of marketing. Make your market research better by looking at what customers do and learning about the competition. Create good ways to get the word out using online and old-school methods. Get better at giving talks so you can convince and get people interested. Figure out who you're trying to reach by looking at what they like and who they are. Make your marketing better with smart ways to price things, products, and how to get them to people. Join now to really change how good you are at marketing.
- Know Your KPIs Well-Well: Follow and measure how well your marketing is doing.
- Do Market Research Properly: Look at what's happening and how customers act.
- Plan How to Get the Word Out: Use both online and old-school ways.
- Give Talks That Persuade People: Get people interested and make them listen.
- Figure Out Who You're Trying to Reach: Know who they are and what they like.

from 4 to 360h flexible workload
certificate recognized by MEC
What will I learn?
Open up the important parts of marketing with our The Main Ideas Behind Marketing Course, made for people who really want to do well. Dig deep into setting goals and checking how things are going, knowing your KPIs and what you want to get out of marketing. Make your market research better by looking at what customers do and learning about the competition. Create good ways to get the word out using online and old-school methods. Get better at giving talks so you can convince and get people interested. Figure out who you're trying to reach by looking at what they like and who they are. Make your marketing better with smart ways to price things, products, and how to get them to people. Join now to really change how good you are at marketing.
Elevify advantages
Develop skills
- Know Your KPIs Well-Well: Follow and measure how well your marketing is doing.
- Do Market Research Properly: Look at what's happening and how customers act.
- Plan How to Get the Word Out: Use both online and old-school ways.
- Give Talks That Persuade People: Get people interested and make them listen.
- Figure Out Who You're Trying to Reach: Know who they are and what they like.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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