from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This short, practical course teaches you how to change business aims into exact research goals, make strong briefs, and set clear KPIs. You will learn to create surveys and interviews, use good sampling methods, examine numbers and words data, and combine other sources to make insights based on proof, important actions, and a 6–12 month plan that brings real results.
Elevify advantages
Develop skills
- Define clear marketing research problems and KPIs for quick, focused studies.
- Design useful surveys and interviews that get reliable customer insights.
- Analyze survey and word data to create clear, proof-based customer groups.
- Turn research results into important marketing actions and 6–12 month plans.
- Do efficient desk research on U.S. market and competitors for fast decisions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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