from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Data Marketing Course teaches you how to turn raw data into clear, profitable decisions. You will learn to identify valuable customer segments, design targeted campaigns, personalise content, and apply reliable benchmarks. Build simple dashboards, choose the right KPIs, run A/B tests without a data team, and stay compliant with privacy rules so every campaign is measurable, optimised, and ready to scale.
Elevify advantages
Develop skills
- Data benchmarking: adapt industry benchmarks to set realistic marketing targets.
- E-commerce analytics: track CLV, conversion rate, and key email performance KPIs.
- Customer segmentation: build RFM and behavioural segments that drive fast revenue wins.
- A/B testing for marketers: design, launch, and interpret lean experiments solo.
- Campaign measurement: create clear dashboards and one-pagers that persuade leaders.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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