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B2B Content Marketing Course

B2B Content Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This B2B Content Marketing Course teaches you how to make content bring real pipeline results. You will identify ICP groups, outline buyer challenges, and create themes connected to forecasting, sales work, and conversions. Learn to prepare briefs, a 4-week LinkedIn and email plan, and sales support materials, then follow results with clear tracking, dashboards, tests, and straightforward ROI reports.

Elevify advantages

Develop skills

  • Pipeline-focused content strategy: plan short campaigns that convert B2B buyers.
  • ICP and buyer pain mapping: pinpoint high-value segments and revenue-critical needs.
  • High-impact asset creation: craft briefs, ROI guides, and playbooks that drive demos.
  • Multi-channel distribution: run LinkedIn, email, and partner plays that fuel pipeline.
  • Attribution and reporting: track MQLs, pipeline, and ROI with simple, clear dashboards.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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