from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The CRM Analytics Course teaches you hands-on skills to clean CRM CSV files, create solid customer groups, and work out key measures like customer lifetime value, churn rate, and engagement levels. You will learn exploratory data analysis, RFM analysis, predictive scoring, and clustering techniques, then use those insights to plan targeted email campaigns for customer lifecycles. Additionally, you will build straightforward dashboards, testing strategies, and documentation to ensure every marketing effort can be tracked, improved, and expanded easily.
Elevify advantages
Develop skills
- Clean CRM data by fixing mistakes, removing duplicate customers, and preparing CSV files for quick analysis.
- Build CRM key performance indicators by calculating customer lifetime value, average revenue per customer, engagement, churn, and campaign impact.
- Segment audiences using RFM, value, behaviour, and channel preferences for accurate targeting.
- Design data-driven campaigns with A/B testing, customer reactivation sequences, and special VIP customer paths.
- Create clear CRM reports including dashboards, testing results, and summaries ready for executives.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course
