from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Activation Course provides a quick, hands-on approach to planning and carrying out effective city activations. You will learn to transform consumer insights into one scalable big idea, create sampling and incentives that encourage trials and data collection, connect offline activities with digital boosts, handle risks and operations, manage budgets, and monitor KPIs using simple dashboards for success across multiple cities.
Elevify advantages
Develop skills
- Activation strategy design: build one big idea across multiple city formats.
- Offline–online integration: link pop-ups, partners, and digital for scale.
- Data-driven optimization: test, measure, and refine activations city by city.
- Operational planning: manage permits, staffing, logistics, and on-site flow.
- ROI-focused budgeting: model unit economics, KPIs, and per-city spend.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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