from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Customer Segmentation Analysis Course teaches you how to create segments based on data, choose good goals and KPIs, and change raw customer data into clear, profitable steps. You will learn main variables, practical segment planning, targeted strategies for important buyer groups, and A/B testing, dashboards, and uplift analysis, plus risk management and data privacy basics suited for online fashion in the United States.
Elevify advantages
Develop skills
- Data-driven segmentation: define, score, and group customers for quick gains.
- A/B testing mastery: design, launch, and interpret experiments that increase ROI.
- Targeted campaigns: map segments to offers, channels, and creative that convert.
- KPI optimization: track LTV, CTR, and repeat purchase to refine segments quickly.
- Risk-aware marketing: avoid bias, protect privacy, and scale segments safely.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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