from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This A/B Testing Course teaches you how to set clear goals, pick the right metrics for growing subscriptions, and create solid experiments that give reliable results. You will learn to write hypotheses, use randomization, calculate power and sample size, check data quality, and do practical statistical analysis to interpret results with confidence and use test insights for accurate, data-based decisions on products and growth.
Elevify advantages
Develop skills
- Design effective A/B tests: create clear hypotheses and proper randomization.
- Select appropriate metrics: match test KPIs to customer acquisition, retention, and revenue.
- Quickly calculate sample size and power with simple formulas and R/Python code.
- Analyze results confidently: understand lifts, confidence intervals, and suitable statistical tests.
- Convert test data into actions: prepare clear reports, decide on rollouts, and plan next steps.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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