web strategy training
Gain expertise in web strategy tailored for B2B SaaS companies. Conduct site audits, define 3-year KPIs, analyze competitors, and develop a comprehensive roadmap covering SEO, CRO, content creation, and lead generation. This aligns marketing, sales, and product teams to achieve consistent and predictable growth in your sales pipeline.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches how to create a solid 3-year plan to make your website drive steady business growth. You will learn to establish practical KPIs, review your online setup, compare with rivals, and focus on key actions in SEO, content, user experience, conversion rate optimization, and automation. It provides ready-to-use tools, management approaches, and tracking methods that work even with tight budgets.
Elevify advantages
Develop skills
- Develop web strategy roadmaps: create a phased 3-year growth plan for B2B SaaS quickly.
- Master conversion optimization: review user flows, reduce obstacles, and improve lead quality fast.
- Design KPIs and dashboards: set guiding metrics and establish regular reporting schedules.
- Build SEO and content foundations: organize your site, topic clusters, and subjects for growing traffic.
- Achieve cross-team alignment: coordinate marketing, sales, and product efforts toward web objectives.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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