Hotjar Course
This course provides hands-on training in using Hotjar for UX research and conversion rate optimization, covering setup, analysis, and integration with other tools to drive measurable improvements.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Hotjar Course teaches you how to change site goals into clear research questions, set up recordings, heatmaps, funnels, and surveys, and plan good sampling and segmentation. You will learn to understand behaviour patterns, link insights with GA4 and other data, choose important UX and CRO chances, prepare A/B tests, and report real improvements in conversion, engagement, and revenue using a process that can be repeated.
Elevify advantages
Develop skills
- Master Hotjar setup: configure heatmaps, recordings, funnels in days, not weeks.
- Analyse behaviour insights: read Hotjar data to find UX problems and CRO successes quickly.
- Make data-driven UX changes: turn Hotjar findings into strong design and copy updates.
- Prepare reports for experiments: define KPIs, benchmarks, and clear A/B test measures.
- Build continuous optimisation workflow: create a simple, repeatable Hotjar review routine.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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