Google Analytics Course
4.8/5
This course provides comprehensive training on Google Analytics, covering measurement planning, implementation, analysis, and actionable insights to optimize business performance.

4.8 in the evaluation
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Google Analytics Course teaches you how to create a strong measurement plan, set key performance indicators, and change business goals into clear tracking needs. Learn to implement GA4 and Universal Analytics using Google Tag Manager, event categories, and advanced e-commerce tagging. Practice analysing user behaviour and funnels, segmenting data, reporting, and quality checks so you can quickly find insights and suggest confident, data-based improvements.
Elevify advantages
Develop skills
- Analytics strategy design: build simple, high-impact GA4 and UA setups quickly.
- Tagging and tracking: set up clean GTM events, UTMs, and e-commerce tags.
- Behaviour analysis: identify funnel problems, cart issues, and device-specific drop-offs.
- KPI and segmentation mastery: define clear KPIs and profitable audience groups.
- Insight to action: change reports into A/B tests, UX fixes, and campaign successes.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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