Landing Page Optimization Course
This course equips you with practical skills to optimize SaaS landing pages for small business project management software, focusing on research, design, copywriting, testing, and SEO to boost conversions and sign-ups.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Landing Page Optimization Course teaches you how to rebuild a SaaS page for project management software aimed at small businesses, starting from researching the audience and planning keywords, up to designing with a focus on conversions and writing effective copy. You will learn to organize content properly, enhance user experience and accessibility, install analytics tools, set up A/B tests, and develop a prioritized plan to implement changes that rapidly increase trial sign-ups and improve overall performance.
Elevify advantages
Develop skills
- Audience and intent research: identify the specific needs of small businesses that lead to more sign-ups.
- Conversion copywriting: create compelling SaaS headlines, benefits, and call-to-action buttons that encourage quick conversions.
- UX and trust optimization: build straightforward, mobile-friendly pages that users feel secure using.
- Data-driven testing: establish key performance indicators, conduct A/B tests, and refine landing pages swiftly.
- SEO for SaaS pages: match keywords, page structure, and loading speed to increase traffic and trial registrations.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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