Lobbying and Public Affairs Course
Master real-world lobbying and public affairs for public management: map stakeholders, navigate legislative processes, craft persuasive messages, build coalitions, manage risks, and turn policy goals into concrete, ethical, and impactful decisions.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This short, practical course shows you how to map stakeholders, analyze power, and design precise policy asks that move through real legislative processes. Learn evidence-based lobbying tactics, coalition building, and targeted messaging for lawmakers, officials, and media, while managing risks, complying with lobbying rules, and planning ethical, results-oriented public affairs campaigns from start to finish.
Elevify advantages
Develop skills
- Strategic stakeholder mapping: quickly spot allies, blockers, and power centers.
- Legislative intelligence: track bills, timelines, and hidden policy levers fast.
- Persuasive policy messaging: craft sharp briefs for MPs, media, and citizens.
- Practical lobbying tactics: plan meetings, coalitions, and high-impact campaigns.
- Ethical advocacy planning: manage risks, compliance, and transparent reporting.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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