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Consumer Behavior in Economics Course

Consumer Behavior in Economics Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Consumer Behavior in Economics Course gives you a practical toolkit to understand why shoppers choose basic, premium, or refill eco-friendly cleaning products, and how to influence those choices. Learn to analyze price sensitivity, design behavior-based segments, run A/B tests, track key metrics like retention and CLV, and turn research into targeted, data-driven marketing actions that improve performance fast.

Elevify advantages

Develop skills

  • Build behavior-based customer segments for eco cleaning product markets.
  • Design quick surveys, polls, and social listening to uncover buying motives.
  • Apply behavioral economics to price, promote, and position sustainable products.
  • Plan A/B and multivariate tests to optimize messaging, pricing, and bundles.
  • Interpret elasticity, retention, and CLV metrics to evaluate marketing impact.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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