Competitive Strategy Course
The Competitive Strategy Course provides a practical toolkit to succeed in fast-paced markets, emphasizing eco-friendly home products. Participants will learn to segment customers, select optimal arenas, create defensible differentiators, evaluate competitors, and develop a clear 18–24 month roadmap featuring measurable initiatives, risk management, and performance metrics that promote sustainable growth and profitability.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Competitive Strategy Course provides a practical toolkit to succeed in fast-paced markets, emphasizing eco-friendly home products. Participants will learn to segment customers, select optimal arenas, create defensible differentiators, evaluate competitors, and develop a clear 18–24 month roadmap featuring measurable initiatives, risk management, and performance metrics that promote sustainable growth and profitability.
Elevify advantages
Develop skills
- Design defensible differentiators: transform unique strengths into evidence-supported offerings.
- Analyze markets quickly: assess eco-friendly niches, map competitors, and identify profitable channels.
- Segment customers effectively: rank arenas, select winning products, and allocate resources wisely.
- Build a 24-month strategy roadmap: prioritize initiatives, budgets, and responsibilities.
- Manage strategic risks: monitor key performance indicators, strengthen advantages, and steer clear of greenwashing pitfalls.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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