Marketing and Sales Course
Master the full B2B SaaS funnel with this Marketing and Sales Course. Align teams, sharpen lead scoring, improve MQL-to-SQL conversion, and launch joint campaigns with a 90-day plan, proven KPIs, and practical playbooks that drive real revenue growth.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This concise, practical course shows you how to analyze a B2B SaaS funnel, define clear stages, and fix conversion leaks fast. You will build a sharp ICP, create a usable lead scoring model, and align handoffs with precise MQL and SQL criteria. Learn to set shared KPIs, design reliable dashboards, and execute a 90-day implementation plan that improves pipeline quality, speeds velocity, and drives predictable revenue impact.
Elevify advantages
Develop skills
- B2B SaaS funnel diagnosis: quickly spot leaks, ignored leads, and misalignment.
- ICP and lead scoring: build practical models that boost MQL-to-SQL conversion.
- Sales-marketing SLAs: design clear handoffs, response rules, and escalation paths.
- Revenue-focused KPIs: define shared goals, dashboards, and reporting cadences.
- 90-day GTM execution: launch aligned campaigns, optimize processes, and show impact.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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